Nishat Faizah
Luxury Brand Strategist | Brand Analyst | Apparel Developer
My connection to fashion began early, watching my mother patiently hand-make dresses at home.
Seeing that care and attention to detail shaped how I think about quality and the meaning behind what we create.
My Journey in Luxury & Apparel
Currently completing my M.A. in Luxury and Brand Management at Savannah College of Art and Design (SCAD).
My background in Textile Engineering (AUST) and 5+ years as a Product Developer & Merchandiser (2019–2024)
taught me how craftsmanship, production realities, and brand strategy come together.
I focus on quiet luxury, cultural insight, and long-term brand equity.
SCADstory Docent | Art storytelling, cultural interpretation (2026)
SCADamp Certifications in Brand Strategy & Creative Direction.
SCADamp Certifications in Brand Strategy & Creative Direction.
Core Expertise
Brand Strategy
- Luxury brand positioning & narrative clarity
- Consumer insight, culture & long-term equity
- Campaign planning & creative alignment
Execution
- Cross-functional coordination across brand, product, merchandising
- Creative direction & digital platforms
- AI for research, trends, ideation
Product Intelligence
- Textile Engineering & apparel product development
- Materials, construction, fit, production realities
- Ethical sourcing & responsible supply chain
Select Work
2025
CALEN
Conscious luxury ready-to-wear: transparent & responsible supply chain, traceable sourcing, DTC positioning.
Discover concept →
2025
CHANEL: L'Heure Bleue
Quiet eveningwear reimagined. Inspired by Lagerfeld-era codes, timeless elegance and restrained storytelling.
Discover concept →
2026
Bentley: "The Long Note"
Cinematic advertising campaign: composure, resonance, enduring luxury through a musical note metaphor.
Discover concept →
2025
Scully & Scully: Legacy Lounge
Store expansion concept exploring heritage, quiet American luxury, and spatial storytelling.
Discover concept →
Let's Connect
I'm always open to discussing new projects, creative collaborations, or strategy roles.
Email: faizahnishat@gmail.com
Phone: +1 (470) 534-7504
Based: Atlanta, Georgia
✨ Portfolio & full case studies available upon request